Lancaster Is Google’s 2014 eCity For Pennsylvania

Map of Pennsylvania highlighting Lancaster County (Photo credit: Wikipedia)

Editor’s note:  Just another reason to love Lancaster 🙂

Lancaster is known for its local foods and crafts, and in recent years, those traditional products have begun to be offered in a new way: online.

The Lancaster community on Thursday was recognized for taking business into the digital world.

It was named the “digital capital” of Pennsylvania and recipient of Google’s eCity designation.

For the second year, the internet search giant has recognized a community in each of the 50 states. Last year, Exton, in neighboring Chester County received the award.

Read more: http://lancasteronline.com/news/local/google-names-lancaster-its-ecity-for-pennsylvania/article_32d60764-555a-11e4-8ea5-0017a43b2370.html

#ARTS: Mobile Technology For Dummies

Lehigh Valley Arts Council’s Professional Development Series offers a technology seminar for arts professionals, “#Arts: Mobile Technology for Dummies,” on Wednesday, April 30, 2014, from 5:30 to 8:00 p.m. at the Butz Corporate Center, Ninth and Hamilton streets, Allentown.

Hit the ground running! Attendees are encouraged to bring their laptop, tablet, and smartphone to this hands-on seminar. Presenters will demonstrate how mobile technology acts as a driver for events, products, art sales and website traffic. Arts entrepreneurs and arts administrators will learn how to:

• Enhance your marketing efforts through social media websites
• Set up and use an Instagram account
• Ensure your website is mobile device friendly
• Adopt e-commerce solutions such as Etsy, Big Cartel and Amazon Marketplace and Mobile Technology point-of-sale devices such as Square, Intuit and Paypal to boost your sales.

Featured presenters, Matt McKernan, President of Mosaic Interactive, an award–winning, interactive and traditional marketing agency, and Steven Leibensperger, graphic and exhibit designer for Crayola, fine artist, and musician will provide both the developer and artist perspective.

The member fee is $25; nonmembers pay $45. Light refreshments will be provided. 

Buy Tickets Today! www.LVArtsBoxOffice.org
For more information:  www.LVArtsCouncil.org/ArtsMobile.html

AOL’s Local News Sites To Lay Off Up To 500

NEW YORK — AOL Inc. is laying off up to half the workforce at its Patch local news sites and shuttering or consolidating roughly 150 of the 900 sites while looking for partners for others.

Up to 500 of Patch’s 1,000 employees will go in the layoffs, which started on Friday with 350 people getting pink slips. In all, the layoffs amount to about 9 percent of AOL’s total workforce of 5,500.

AOL Inc. CEO Tim Armstrong co-founded Patch, an ambitious experiment in local news meant to compete with newspapers, in 2007. AOL bought it in 2009 after Tim Armstrong had taken over the helm of the New York-based Internet company.

Read more:  http://www.timesleader.com/news/business/759140/AOLs-local-news-sites-to-lay-off-up-to-500