Royal Square Development Scores More Stores For Downtown York City

It isn’t supposed to be official yet, but a map of the Royal Square district in downtown York includes four new businesses expected to open later this year.

The map of the district was being distributed Sunday at district businesses during the annual Olde York Street Fair.

Dylan Bauer, the vice president of real estate development for the company, said the maps were not supposed to be released yet, but that he would soon be able to comment on the new businesses.

Read more:

http://www.ydr.com/local/ci_28089775/royal-square-development-scores-more-stores-downtown-york

CEO Of Royal Square Development Shares Market Street Vision For York

For Joshua Hankey, Wednesday was about as big a day as they come.

Only minutes after closing a deal on one key property — The Weinbrom Jewelers building at 58 W. Market St. — Hankey presented his $11.7 million plan to redevelop Market Street to a packed audience at the Yorktowne Hotel Ballroom.

The 36-year-old president and CEO of Royal Square Development and Construction presented his vision of a transformed Market Street to about 180 Rotarians and guests, a crowd that included business owners, clergy, attorneys, doctors and other prominent citizens.

The vision, Hankey said, is to breathe new life into the Market Street corridor, so that it serves to link thriving commercial areas on Beaver Street and the Royal Square neighborhood Hankey’s company is redeveloping.

Read more: http://www.ydr.com/business/ci_27461444/ceo-royal-square-development-shares-market-street-vision

Downtown Inc Using “Destination Branding” To Market York Neighborhoods

Map of Pennsylvania highlighting York County

Map of Pennsylvania highlighting York County (Photo credit: Wikipedia)

If you name it, they will come.

Sonia Huntzinger, executive director of Downtown Inc, said that’s the theory behind York’s recent push to brand pockets of its 26-block downtown business district, creating a patchwork of neighborhoods that will each offer something different to regional visitors.

In the last two years, the nonprofit, which promotes revitalization of the city, has partnered with grassroots groups to demarcate several sections, including Royal Square, the Market District, Beaver Street and the latest, Weco.

The growth in destination branding, as the strategy is called, has coincided with Downtown Inc’s “Who Knew” campaign, a YouTube ad effort that highlights shopping and eatery options with the goal of bringing more foot traffic into local businesses.

Read more: http://www.ydr.com/local/ci_26617958/downtown-inc-using-destination-branding-market-city-neighborhoods