For more information: http://www.artsquest.org/festivals/oktoberfest/brewersvillage.php
After D.G. Yuengling and Son became the biggest American-owned brewery, the Pottsville company celebrated last year with a “Here’s to you, Philly,” promotion during which it offered a free serving of its signature lager to bar patrons around Philadelphia.
The company said beer drinkers in the City of Brotherly Love helped revive the popularity of its historic brand, which has become one of the fastest-growing brews in the country.
So it seems fitting that the company’s fifth-generation owner, Dick Yuengling, said he was “the happiest guy in the beer business” until he found out the city he chose to celebrate his company’s success with has slapped the brewery with a lawsuit seeking more than $6 million.
The lawsuit stems from a disagreement between the city and Yuengling about whether the company has to pay Philadelphia’s business income and receipts tax, which is assessed on companies doing business in the city.
WHEN Dick Yuengling bought a round of beers for more than 10,000 Philadelphians on National Drink Beer Day last year, he said “the city has truly shown our family business brotherly love, and we’d like to raise a glass to that.”
Now, Dick Yuengling may be throwing back a few of his own brews after receiving a civil lawsuit from the city that claims his brewery, D.G. Yuengling and Son Inc., has failed to pay more than $6.6 million in city taxes, interest and penalty fees.
How does a Pottsville-based beer company that doesn’t have a brewery or a plant in Philadelphia come to owe millions in business-income and receipts taxes to the city?
Oktoberfest, the most successful new festival in the first year of ArtsQuest’s SteelStacks campus in 2011, returns in October with new food, new contests and advance tickets that save festival-goers up to 25 percent, it was announced Monday.
The celebration of autumn and the Lehigh Valley‘s Germanic heritage, set for Oct. 5-7 and 12-14, will retain its most popular components: music, food, activities and, of course, beer. And it will have the same title sponsor: D.G. Yuengling & Son brewers.
“The first Oktoberfest celebration at SteelStacks was a huge hit, with nearly 25,000 people coming out,” said ArtsQuest Vice President of Marketing and Public Relations Curt Mosel. “This year’s festival will feature even more attractions and special events, with something for all ages.”
Yuengling announced that the Yuengling Oktoberfest beer debuted at last year’s festival “was so well received that it will make a triumphant return in kegs and now bottles for 2012,” Yuengling Marketing Manager Jen Holtzman said.