The county’s tourism promotion board will soon launch a multifaceted campaign it hopes will catch the eye of as many as 100 million people.
It hopes many of of them will come here and spend money.
The Pennsylvania Dutch Convention & Visitors Bureau plans to diversify the $1.6 million it will spend on advertising this year.
In addition to a television commercial that will soon be aired in the Philadelphia and New York markets, the visitors bureau also will buy digital and static billboards to reinforce the same message.
If you believe one road’s trash can be another’s treasure, PennDOT has a bridge to sell you.
It’s on Christman Road, connecting Greenwich and Richmond townships over the Saucony Creek.
The 117-year-old span, known as Hummel’s Bridge, was a pioneer in its time. It had pony truss construction that ushered in an era of similar bridges.
PennDOT and the Pennsylvania Historical and Museum Commission consider it “historically and technologically significant.”
Lancaster County, Kathleen Frankford contends, is no one-trick pony.
“It’s probably the most diverse destination in the country,” she said.
And, “within each of those categories, you have such a wide range of offerings,” Frankford said.
Lancaster County Convention Center finances had a good month in November.
Reserve funds topped $5.6 million for the public meeting center. And center officials believe this month will also end well.
That means the 20 percent stake of the Lancaster County hotel room tax which has been diverted to the Lancaster County Convention Center Authority will once again be paid to the Pennsylvania Dutch Convention & Visitors Bureau.
That money, which totals about $900,000 annually, has been going to the center authority since spring when the reserves required under the center’s bond indenture fell below $5.25 million.
Say goodbye to elevator rides and treks down a long green hallway Downtown Inc.
The nonprofit is relocating its office to a former bank building just around the corner from Continental Square. The move means Downtown Inc will have a visible presence in the York City business district that it promotes.
“It puts us right in front of our constituents,” said Director Sonia Huntzinger.
Read more: http://www.yorkdispatch.com/news/ci_20053959
A new digitally based record label has been formed in Harrisburg by three friends with a passion for music and a desire to help local talent succeed. Rock Paper Records will use the most current technology, including social media, to help their artists achieve notoriety and success.
Rock Paper Records offers management, development and viral/standard marketing strategies for their clients. The trio brings 15 years of marketing, band management, operations, branding and tour management to the table. This twenty something group, Jay Tran, Logan Betz and Sean Kunkle, are self-professed “music nerds” who love music and want to help “the little guy/gal” find success in the music industry.
Providing the best results at the lowest cost, having fun, helping the community and being environmentally conscious is the mantra for Rock Paper Records.
If you are a musician who would like to take your career to the next level, Rock Paper Records wants to help you get there. Their goal is to get you to your musical goals!
Rock Paper Records is located at:
106 Calder Street, Harrisburg, PA 17012
The Lancaster Mayor’s office has a Special Events division. Their mission is to “host, create and produce special events for the City of Lancaster, promote and market them, and act as a resource to others planning special events”. MOOSE exists to create excitement and enthusiasm about Lancaster City.
Lancaster hosts seven yearly events for its citizens and visitors, which are a joint effort between MOOSE and the James Street Improvement District. Lancaster successfully turned around their downtown by identifying an Improvement District and then expanding it. Lansdale’s goal was to learn from Lancaster’s successes and adapt them to fit Lansdale.
(HINT) Since these people take their show on the road, Pottstown should invite them here and see what they have to say. Lancaster’s vibrant downtown is the envy of most cities and towns in this state!
Mayor’s Office of Special Events
120 North Duke Street
Lancaster, PA 17608-1599
MOOSE website: http://www.lancastercityevents.com/index.html
Governor Chris Christie signed a new casino deregulation bill which is aimed at bringing New Jersey into line with the rest of the county. The outdated New Jersey regulations were costing casinos a great deal of money by requiring round-the-clock inspectors at the states eleven casinos. The original laws were written back in 1978!
80% of casino inspectors are being laid off on March 25th. More may follow. The Division of Gaming Enforcement is taking over these duties. Gamblers will now either phone Trenton or fill out a complaint form instead of tracking down the inspector on duty.
The new regulations also cut minimum staffing levels for casino security officers, surveillance personnel and pit bosses. Casinos will now have more money to spend on marketing. With states like Pennsylvania adding casinos, New Jersey gambling revenues are down.
December 15, 2009 Sue Repko, Positively!Pottstown blogger
Positively!Pottstown, a community blog dedicated to promoting Pottstown, is offering two $100 scholarships for an upcoming Small Business Workshop Series taught by members of Pottstown SCORE. Positively Pottstown scholarships are available to anyone who is already running a business in Pottstown or who is planning to open a business in Pottstown.
“I wanted to offer something specific to the small business entrepreneur who is trying to make it in Pottstown,” said Sue Repko, founder of the community blog that promotes Pottstown. “I guess it’s a holiday gift to a couple of deserving business owners to start 2011 off on the right foot.”
SCORE is the Service Corps of Retired Executives, a nonprofit association sponsored by the U.S. Small Business Association. Course instructors are experienced practitioners who teach practical, real-life skills and strategies for those interested in starting a business or learning how to run their business better. By attending a SCORE workshop, entrepreneurs will also be introduced to a network of supportive professionals who want to see you succeed. “The folks at SCORE have been great to work with. They’re such a valuable resource, and they’re right in town,” added Repko.
The next workshop series will be held on January 10, 17, 24 and 31, 2011. Registration begins at 6:45 pm for all workshops, which then run from 7-9:30 pm. The course includes a manual on preparing a business plan.
January 10 – Sources of Information, and the Tax and Legal Implications of the Different Legal Structures
January 17 – The Business Plan and The Business Loan
January 24 – Sources of Market Information and Marketing
January 31 – It’s All About Profit
For more detail, visit SCORE’s website at www.pottstownscore.org.
Please note: The January workshops will be held at the Tri-County Chamber of Commerce Conference Center, 152 E. High Street, Suite 360, Pottstown, PA 19464
To be considered for a scholarship, please fill out the application below or visit www.PositivelyPtown.com. Applicants must also write a few paragraphs about their current business or business plans, and include some information about their past business/work experience. They do not need to submit a résumé.
SCORE SCHOLARSHIP APPLICATION
January 10, 17, 24 and 31, 2011
Positively!Pottstown $100 scholarships for SCORE workshops are available to anyone who is running a business in Pottstown or planning to open a business in Pottstown.
Please type or print clearly:
Address:__________________________ Mobile: ____________________
City:_____________________________ E-mail: _____________________
State: ________________ Zip:________ Website: ____________________
Business Name:____________________ Phone:______________________
Address:__________________________ Mobile: _____________________
City:_____________________________ E-mail: _____________________
State: ________________ Zip:_______ Website: ____________________
The following information must accompany the application:
□ Write 2-3 paragraphs about your current business or your business plans; include some information about your past business/work experience. You do NOT need to submit a résumé.
□ Is your business or proposed business located in the Borough of Pottstown? Circle one: Yes No
□ Would you be willing to be quoted in future press releases about SCORE workshops or the Positively!Pottstown scholarship? Please note: This is NOT required to receive the scholarship. Circle one: Yes No
□ I certify that the information provided in this application is true & complete.
Signature________________________ Date ________________________
Positively Pottstown Blog
P.O. Box 1509
Pottstown, PA 19464
Must be postmarked or received via e-mail by: December 28, 2010
(Scholarships are non-transferable. Recipients will receive a certificate good for the January 2011 Small Business Workshop Series, including manual.)
One year ago, Roger Brooks visited York City and came up with 33 recommendations how downtown York could market itself and attract people. This idea should sound familiar to Pottstown residents after a ULI study and recommendations were made for Pottstown.
What did York do with these 33 recommendations? Do you suppose they ignored them or possibly took an expert at their word and went about trying to carry out these ideas? I know, sounds pretty zany, doesn’t it!
Mr. Brooks gave York a 3 – 5 year time frame to make the changes. Like Pottstown, York has a downtown entity similar to PDIDA, called Downtown Inc. Their Executive Director, Sonia Huntzinger reports they have completed 18 out of 33 recommendations in the first year!
Some of these recommendations, Pottstown has already completed (mainly the cosmetic ones). One unique recommendation, completed in October, was a “best of” guide. Downtown Inc. released a Downtown Destination guide which promotes downtown York!
Brooks recommended that York brand itself as “America’s Industrial Art and Design Capital”. The York County Economic Development Corp. has developed “Creativity Unleashed” to support this effort. The idea is to attract young professionals and artists to York along with tourism. A logo was developed to be used by organizations and companies in their advertising to help promote this rebranding.
How refreshing to see that the county and the city work together to achieve these goals. How refreshing to see the vigor with which York is embracing these recommendations for positive change.
If you would like to check out Downtown Inc.’s website site, click here: http://downtownyorkpa.com/
To view their 25 page Downtown Destination brochure, click here:
To view Creativity Unleashed info, click here:
If this doesn’t inspire you, check your pulse!
Three cheers for Positively Pottstown blogger Sue Repko for her donation of two SCORE business seminar scholarships for any new or existing business in Pottstown! SCORE is located in the New York Plaza building on High Street. Attending these workshops would be invaluable in helping any business in Pottstown succeed! Thanks for walking the talk Sue!!! You can click on a link for Positively Pottstown on the right side of your screen under Big 5 Blogroll.
Read the full store here: