Easton Newspaper’s Owner Losing Faith In Print?

English: The Express-Times building in Easton,...

English: The Express-Times building in Easton, Pennsylvania. (Photo credit: Wikipedia)

The New Orleans Times-Picayune‘s planned move to a three-day-a-week newspaper could signal that its sister papers in the Lehigh Valley and region — the Easton Express-Times, Harrisburg Patriot-News and Newark Star-Ledger — will eventually do the same, industry analysts say.

Advance Publications, which owns the Times-Picayune, has not announced plans to scale back at its three publications in this region, but one expert said conversations about taking that step already are happening at a time when newspapers across the country continue to grapple with declining advertising revenue and print sales.

“I think it will happen,” said former Knight Ridder executive Ken Doctor, who writes the Newsonomics blog. “The question is time. I know there are discussions within [Advance Publications] about how quickly to proceed with its other newspapers. I don’t know if a timeline is set, but there have been discussions on how and when to do this.”

Read more: http://www.mcall.com/business/mc-advance-publications-cuts-20120525,0,338158.story

Phillipsburg Mall Ordered For Sale

Phillipsburg Mall is home to anchors like Sears, Bon-Ton, Kohl’s and JCPenney’s.

But have you noticed that the mall’s corridors are riddled with vacancies?

I witnessed the sea of empty storefronts as I walked through the mall during lunchtime Wednesday. I wasn’t necessarily dodging tumbleweeds, but the dearth was obvious.

Phillipsburg has one of the highest vacancy rates among the Lehigh Valley‘s shopping malls, with nearly three dozen empty storefronts among its more than 90 spaces in its online directory.

Read more:http://www.mcall.com/business/retailwatch/mc-phillipsburg-mall-for-sale-20120519,0,6196043.column?obref=obinsite

Lehigh Valley Housing Market Continues To Rebound

The Lehigh Valley housing market continued to rebound in April, with sales and prices up from a year ago.

A total of 466 homes sold in April in Lehigh and Northampton counties, up 24.9 percent from the same month a year ago, according to the Prudential Patt, White Real Estate HomExpert Market Report. The median sale price was $170,000, up 6.3 percent from a year ago and up 8.4 percent from the median sale price in March.

April was the tenth consecutive month of year-to-year sales increases and it was the second straight month of price increases. If the sales pace and price trends holds, it will mean the local housing market bottomed out last year.

Read more: http://www.mcall.com/business/mc-home-sales-april-20120521,0,518533.story

Muhlenberg Summer Music Theatre 32nd Season

Allentown, Pa. (May 15, 2012) — If you’ve planned a wedding recently, then you’ll find something familiar about the lineup for this summer’s Muhlenberg Summer Music Theatre season. In the spirit of bridal couture, the 32nd MSMT festival will feature something old, something new, something borrowed, and something — well, purple.

The “something new” is the regional professional premiere of “Hairspray: The Broadway Musical” that opens the season, June 13 – July 1. Adapted from the John Waters movie that was partially filmed right here in the Lehigh Valley, “Hairspray” will feature Angela DeAngelo as Tracy Turnblad and SMT mainstay Bill Mutimer as her mother, Edna. MSMT co-founder Charles Richter directs.

The “something old” is Gilbert & Sullivan’s HMS Pinafore,” the duo’s first commercial hit (way back in 1878), and a precursor to the Broadway blockbusters of today. The show runs July 11-29. Muhlenberg Theatre & Dance Department chair James Peck directs.

This season’s production for young audiences, Harold and the Purple Crayon,” accounts for both the “borrowed” and the purple. The play is a movement theater adaptation of Crockett Johnson’s beloved children’s book, created by Enchantment Theatre Company. “Harold” plays June 20 – July 28.

“Hairspray: The Broadway Musical” features a book by Mark O’Donnell, music by Marc Shaiman, and lyrics by Shaiman and Scott Wittman. It’s 1962. Beehive hairdos are in, rock ‘n’ roll is young, and Baltimore teenager Tracy Turnblad dreams of dancing on “The Corny Collins Show.” Plump and proud, Tracy wins a role on the program, then uses her newfound fame as a platform to rally support for racial integration.

Winner of eight Tony Awards, including Best Musical, Book, and Score, “Hairspray” is a big, goofy, good-hearted celebration of young people, rock ‘n’ roll, and doing the right thing. Ken Butler is the musical director, and Karen Dearborn is the choreographer.

“HMS Pinafore” was the first big hit by W.S. Gilbert and Arthur Sullivan, whose 19th century comic operas have been featured regularly on the MSMT stage. In this romantic comedy, Ralph Rackstraw, “the smartest lad in all the fleet,” is in love with the captain’s daughter, Josephine, but her father has a more sophisticated suitor in mind.

Full of hijinks and silliness, as well as the duo’s trademark wit, satire, and tunefulness, the production features musical direction by Ed Bara and choreography by AlexJo Natale.

“Harold and the Purple Crayon” adapts Crockett’s 1955 picture book about a curious four-year-old boy who, with his purple crayon, has the power to create a world of his own simply by drawing it. The play follows Harold’s adventures as he explores oceans, braves dragons, and finds friendship.

The production is created by Enchantment Theatre Company, whose “Cinderella” was a hit during the 2011 MSMT season. The show tells Harold’s story through movement, narration, and imagination, with innovative animated scenery and an original score by Charles Gilbert. Enchantment founder Leslie Reidel directs.

The show is recommended for ages 4 and up. The actors wear masks and full-body costumes throughout the show, and parents of young children are encouraged to bring their children at least ten minutes early to meet members of the cast without their masks on. Cast members will be available after the show to talk to audience members and sign autographs.

Tickets for the first four performances of both “Hairspray” and “HMS Pinafore” are $32 regular admission; seniors are $28; students and children are $18. For the remaining 11 performances, tickets are $38 regular admission; seniors, $35; students and children, $20.

All tickets to “Harold and the Purple Crayon” are $10 for June performances and $12 for July performances.

Sundays are Family Matinee day; tickets for children ages 5-18 are just $10 when purchased with a full-price or senior ticket. (Limit two discounted tickets per full-price ticket.)

Subscriptions to “Hairspray” and “HMS Pinafore” are available for $50 for the first four shows, or $60 for the remaining 11 shows. Group discounts are available for groups of 15 or more.

Open Captioning and Audio Description will be available at the Sunday, June 24, performance of “Hairspray.” Call 484-664-3087 for tickets in the accessible section of this performance. 

Muhlenberg Summer Music Theatre performance information and tickets are available at 484-664-3693 or www.muhlenberg.edu/SMT.

Allentown School District Moves Closer To Student Uniforms

Allentown charter school students wear them. So do Catholic school students. Now, Allentown School District students could one day wear them too.

Uniforms.

The school board’s Education Committee on Thursday again scratched the itchy subject of requiring student uniforms. But unlike uniform debates that have taken place in the last decade or so, this one seems more real as anger and frustration boils over scantily clad students who ignore the district’s unenforceable dress code to either act sexy, defiant or think their particular style is just fine.

A growing number of school directors, administrators, students and teachers voiced strong support for establishing a mandatory, homogeneous clothing style for schools, beginning in September 2013 for elementary schools, 2014 for middle-schoolers and 2015 for Allen and Dieruff high schools.

Read more: http://www.mcall.com/news/local/allentown/mc-allentown-school-uniforms-20120510,0,2595084.story

Easton Opens New Visitors Center

 

Skyline of Easton, PA from Lafayette College

Skyline of Easton, PA from Lafayette College (Photo credit: Wikipedia)

Tourists heading to downtown Easton have a new place to get information and plan their Lehigh Valley experience.

The city’s new visitors center opened Friday in the lobby of the Sigal Museum on Northampton Street. The museum added brochures and pamphlets about Easton and Lehigh Valley attractions and staffers have been trained to assist visitors.

“People still want information face to face,” said Michael Sterschi, president of Discover Lehigh Valley at the ribbon-cutting ceremony.

Easton considers tourism, along with arts and entertainment, a critical component of revitalizing downtown, said Gretchen Longenbach, the city’s director of community and economic development.

Read more: http://www.mcall.com/news/local/easton/mc-easton-visitors-center-sigal-museum-20120511,0,1914215.story

Morning Call’s Sunday Reach Expands

Editor’s note:  Some interesting facts about print media – local and national.

Sunday circulation of The Morning Call, the Lehigh Valley‘s largest news organization, is growing.

Average Sunday circulation for the six-month period ending March 31 was 125,549, up 3 percent compared to the same period a year earlier, according to figures released Tuesday by the Audit Bureau of Circulations, a media industry group. Sunday is the most important day for newspapers since it brings in the bulk of advertising revenue.

Weekday circulation was down 5 percent, to 100,196. The Morning Call attributed the decline to “the impact of the single issue price increase to $1.50″ and “repositioning … to grow Sunday and other key advertising days of the week.”

Read more: http://www.mcall.com/business/mc-newspaper-circulation-20120502,0,7656401.story

PPL Will Rebuild Turbine Plant, Creating Electricity To Sell To Allentown

The PPL Building (seen here in the distance) i...

The PPL Building (seen here in the distance) is the tallest building in Allentown, Pennsylvania. (Photo credit: Wikipedia)

Allentown will transfer an aging turbine plant on the Little Lehigh Creek to PPL so the power company can rebuild and modernize the facility, creating electricity to sell back to the city.

City Council unanimously approved the 25-year agreement at a meeting Wednesday night, with members saying the city would save on electric costs in the partnership.

Allentown has to provide the byproduct gas from the nearby wastewater plant and buy the electricity generated at the new plant. The city won’t spend anything on capital costs or maintenance.

The deal will help the city avoid the cost of dismantling or operating the 8-year-old plant that has come to the end of its usefulness, said Rich Young, the public works director, at a meeting last week.

Read more: http://www.mcall.com/news/local/allentown/mc-allentown-ppl-biogas-electric-facility-20120418,0,3278821.story

Catasauqua Baker Competes In Food Networks ‘Cupcake Wars’ 8pm Sunday

Logo for Food Network

Logo for Food Network (Photo credit: Wikipedia)

A shaky video shot by an 11-year-old apparently was the ticket that got the owner of Blondies cupcake bakery in Catasauqua, PA on Sunday’s episode of “Cupcake Wars.”

In the video, Rebecca Zukowski of Blondies admitted to being “tacky, flashy and loud.”

Zukowski will compete against three other bakers in a new episode of the Food Network series at 8 p.m. Sunday.

The bakers face three elimination challenges until only one remains. The winner gets $10,000 and a chance to showcase cupcakes at a party for the Los Angeles Derby Dolls, a roller derby team.

Read more: http://www.mcall.com/entertainment/tv/mc-cupcake-wars-blondies-20120420,0,3616109.story

Lehigh And Northampton Transportation Authority Breaks Ground For New $13 Million Garage

wm-license-information-description-missing wm-...

wm-license-information-description-missing wm-license-information-description-missing-request LANTA logo.png (Photo credit: Wikipedia)

Regional political leaders and transportation officials held a groundbreaking Monday for a new maintenance garage for the Lehigh Valley‘s public bus agency, anticipating growing demand for the service as well for newer hybrid-electric buses.

The Lehigh and Northampton Transportation Authority faced public opposition in 2009 when the initial plans for the building on LANTA’s property at 1060 Lehigh St., Allentown, showed it encroaching into the parking lot of adjacent Bicentennial Park. The baseball field once was home to the semi-pro Allentown Ambassadors, and the bus garage would have covered 40 percent of Bicentennial’s parking spaces.

LANTA officials reversed gears, having the project redesigned for a garage expansion to the southwest of the existing building, away from the ball field rather than toward it, pushing the new garage close to the edge of the LANTA property.

Read more: http://www.mcall.com/news/local/allentown/mc-lanta-garage-ceremony-20120416,0,5643129.story

Lower Macungie Mapping Out Ambitious Greenway Plan

Map of Pennsylvania highlighting Lehigh County

Map of Pennsylvania highlighting Lehigh County (Photo credit: Wikipedia)

Budd Coates dreams of one day jogging continuously along pathways and parks through Lower Macungie without the need to compete with traffic cluttering streets and highways in one of the Lehigh Valley‘s most populated municipalities.

“Not to pick on anyone,” Coates said, “but Lower Macungie is so fragmented with some of these developments, you not only can’t get from one development to another in anything other than a car, you can’t get from one block to another.”

The avid Emmaus runner’s wish may not seem that far-fetched. Lower Macungie is in the process of mapping out an ambitious environment-protecting greenway plan, complete with a network of trails that would help connect the 22 1/2 –square-mile township’s neighborhoods to nearby municipalities and to surrounding parks, schools and other landmarks.

Forming the spine of the system would be 18 miles of trails that would follow the Little Lehigh and Swabia creeks.

Read more: http://www.mcall.com/news/local/mc-lower-macungie-greenway-plan-20120414,0,6389307.story


Mike And Ike Splitting Up, Candy Divorce Part Of Marketing Campaign

Mike and Ike candies, regular flavor.

Mike and Ike candies, regular flavor. (Photo credit: Wikipedia)

Editor’s note:  GOOD GRIEF!

Mike and Ike, the dapper mustachioed icons for the chewy fruit-flavored candy made by Just Born of Bethlehem, are going their separate ways after a six decade union.

In an unconventional, tongue-in-cheek advertising campaign, Just Born began touting the separation on Mike and Ike’s Facebook page this month.

As far as advertising campaigns go, this one seems to be working quite well.

So far, The New York Times has published a story on the matter. And a headline on the Huffington Post web site reads as follows:

“Mike And Ike Head For Gay Divorce In New Ad Campaign.”

Read more: http://www.mcall.com/business/mc-mike-and-ike-divorce-20120413,0,254144.story

Berks Grows But Pace Behind 5 Nearby Counties

Map of Pennsylvania highlighting Berks County

Map of Pennsylvania highlighting Berks County (Photo credit: Wikipedia)

Berks County tied for the 19th-highest growth rate among Pennsylvania’s 67 counties from 2010 to 2011, according to new U.S. Census Bureau estimates.

“This is good news for Berks County,” said county commissioners Chairman Christian Y. Leinbach.

Part of the reason for that growth is Berks is in the middle of a growing corridor from Lehigh to Lancaster counties, Leinbach said.

Lehigh tied for Pennsylvania‘s second-highest growth rate and Lancaster tied for fifth.

Read more: http://readingeagle.com/article.aspx?id=378413

Easton-Based Crayola Launches New Exhibits

The sixteen Crayola "Metallic FX" sp...

The sixteen Crayola "Metallic FX" special effect crayons (Photo credit: Wikipedia)

The Crayola Experience celebrated the opening of an 18,000 square-foot expansion with build-your-own space suits, a glow-in-the-dark doodle room, and a special green, odoriferous crayon called Alien Armpit.

Though their crayons might have been spiked with galactic body odor, dozens of kids rushed the new tables and activity areas in the Activity Studio, one of several new exhibits in the space Crayola moved into earlier this year as the National Canal Museum moved out.

Children grabbed glue sticks, tissue paper, a rainbow of crayons, fat markers, stencils, colored sand and brown paper bags – everything you need to make a spacesuit.

Read more: http://www.mcall.com/news/local/easton/mc-crayola-experience-grand-opening-20120405,0,4160945.story

More Than 100 Positions On Chopping Block At Easton Area School District

Map of Pennsylvania highlighting Northampton C...

Map of Pennsylvania highlighting Northampton County (Photo credit: Wikipedia)

The Easton Area School District could cut more than 100 positions if it chooses not to raise taxes for the 2012-13 school year.

Facing a deficit of more than $8 million without a tax increase, the administration Wednesday unveiled the details of cuts associated with tax increases of 2.2 percent, 1.7 percent and zero percent. All of the budget plans include using $1.5 million from the district’s assigned reserves.

Even with a 2.2 percent tax hike, the maximum allowed by the state, the district would cut more than 40 teaching positions, 27 paraprofessionals and 10 maintenance positions in order to balance its 2012-13 budget.

Read more: http://www.mcall.com/news/local/easton/mc-easton-school-budget-options-20120404,0,2495016.story

Lehigh Valley Labor Market Continues To Improve

City of Allentown from east side

City of Allentown from east side (Photo credit: Wikipedia)

The Lehigh Valley labor market continued to improve in February, with businesses adding jobs and residents finding work.

The Valley had 337,600 jobs in February, up 6,400 compared with the same month a year ago, according to data released Monday by the state Department of Labor and Industry. The unemployment rate dropped to 8.1 percent in February, down from 8.2 percent in January and the lowest it’s been since March 2009. 

The job gains came through most of the private sector. Jobs added at hospitals, hotels, temporary staffing firms, warehouses and stores were partially offset by losses in manufacturing and government.

Crayola Moving Distribution To Majestic Bethlehem Center

Crayola will shift its distribution operations to the Majestic Bethlehem Center next year, becoming the first tenant for the undeveloped property on former Bethlehem Steel land.

The crayon maker will shutter its distribution centers in Hanover Township, Lehigh County, Bethlehem Township and Fredericksburg, Lebanon County, next year and move into the 800,000-square-foot Majestic facility straddling Lower Saucon Township and Bethlehem, Crayola officials announced Wednesday.

The company plans to employ 60 to 80 workers at the distribution hub, including workers from existing facilities, Crayola spokesman Eric Zebley said.

Mike Perry, Crayola’s CEO and president, labeled the move in part a way to save money and boost efficiency.

Read more: http://www.mcall.com/business/mc-bethlehem-crayola-majestic-bethlehem-center-20120328,0,5754477.story

Daughtry’s Musikfest Show Is Official; ‘American Idol’ Alum To Play Aug. 11

Musikfest announced Thursday what Daughtry‘s fan club had already leaked: The chart-topping, platinum-selling “American Idol” finalist will be one of the headline performers at the festival.

Daughtry will play the main SteelStage at SteelStacks in south Bethlehem at 7:30 p.m. Aug. 11. The festival runs Aug. 3-12.

Tickets, at $34 to $49, go on sale to ArtsQuest members at 10 a.m. Tuesday and at 10 a.m. March 30 to the public at http://www.artsquest.com and 610-332-1300.

Read more: http://www.mcall.com/entertainment/music/mc-daughtry-musikfest-announcement-bethlehem-20120322,0,7801843.story

T-Mobile Closing Lehigh Valley Call Center

Map of Pennsylvania highlighting Lehigh County

Map of Pennsylvania highlighting Lehigh County (Photo credit: Wikipedia)

Editor’s note:  This news sucks!

More than 600 people will lose their jobs at the end of June — unless they relocate to other states — when wireless communications company T-Mobile closes its Lehigh Valley call center as part of a company-wide cost-cutting maneuver.

The Bellevue, Wash., company announced Thursday it is closing seven of its 24 call centers in the country, including one on Roble Road in Hanover Township, Lehigh County. T-Mobile also is closing call centers in Florida, Texas, Kansas, Colorado and Oregon.

“Concentrating call centers is an important step to achieve competitive cost structures to successfully compete … in the wireless market,” Philipp Humm, CEO and president of T-Mobile, said in a news release. “These are not easy steps to take, but they are necessary to realize efficiency in order to invest for growth.”

The fate of T-Mobile’s Valley call center came in question last year when the company’s bigger competitor AT&T proposed buying T-Mobile for $39 billion. AT&T dropped its T-Mobile bid in December, citing objections from federal regulators who were concerned the deal would limit competition in the wireless industry and potentially increase prices for consumers.

Read more: http://www.mcall.com/business/mc-t-mobile-call-center-closing-20120322,0,5402783.story