Hostess To Sell Wonder Bread To Maker Of Tastykake

Wonder Bread (Canadian packaging)

Wonder Bread (Canadian packaging) (Photo credit: Wikipedia)

NEW YORK – Hostess has found a new home for its most popular breads, including the iconic Wonder bread.

The bankrupt maker of Twinkies, Devil Dogs and other snack cakes said late Friday that it selected bids by rival bakery Flower Foods Inc. to buy six of its bread brands for $390 million.  Flower Foods, based in Thomasville, Ga., is best known for Tastykakes but also makes breads including Nature’s Own and Cobblestone Mill.

Hostess is expected to announce buyers for its famed dessert cakes in coming weeks.  The company has said a wide variety of parties have expressed interest in its brands, including national supermarket chains and the makers of brand name packaged foods.

Read more: http://www.philly.com/philly/business/20130111_ap_hostesstosellwonderbreadtomakeroftastykake.html#ixzz2HmIltonK
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